Corpus Studio: SEO for a Paris architecture studio, what is established.

The challenge

Corpus Studio is a Paris studio for architecture and interiors. This is the starting situation as I described it at the time. I have not found the audit files from that period, so it is a description and not a measurement.

• Technical problems slowed crawling and indexing.
• There was no targeted keyword strategy for the architecture niche.
• The content was thin and the site structure unclear.
• Navigation and buttons did not guide visitors to an enquiry.

About the client

Corpus Studio is a Paris-based practice in architecture, interiors and collectible design. This is what its own website (corpus.studio) says, consulted on 30 October 2026.

My approach

I started with a full technical audit and an on-page audit. Then I built a keyword strategy around how people search for architecture and interiors. I combined it with content, UX changes and link building, so that visibility could lead to enquiries. This is the method as I applied it. What I delivered at each step, I cannot show with files.

What I built

I did not keep dates for the phases. The order is the one in which I described the work.

Phase 1: audit and technical foundation

I ran an SEO audit and fixed the technical problems that slowed crawling. Then I improved the on-page elements: meta tags, images and internal links. I also improved crawlability and site structure.

Phase 2: keywords and content

I looked for search terms in the architecture niche that the site did not yet serve. I worked them into service pages and a blog plan with a content calendar.

Phase 3: authority and link building

Architecture and design is a niche with many trade publications. I focused on link building in design and architecture media and checked the link profile for spam and PBN links. How many links and from which sites, I do not show here: I cannot back that with a source.

Phase 4: conversion and UX

I simplified the navigation and made the buttons clearer, so every visitor saw the next step.

The result

An earlier version of this page gave figures for organic traffic, enquiries and link profile. I cannot trace any of those figures to an export or report with a period. That is why they are no longer here. What is established is what I did and that the studio’s website was live on 30 October 2026.

What the figures cannot prove

• There are no traceable figures. The earlier claims had no period and no source. I found no Search Console, Analytics or Ahrefs export and no client report for this project.
• The period is missing. I do not know in which months the work ran. Without a period I cannot test for season and brand demand.
• Cause and effect cannot be separated. Even with figures, growth could come from the studio’s existing reputation, from publications about its projects, from the season or from changes to the site outside my work. I could not say which part was mine.
• A percentage without a base says little. A rise from a small number of visitors is not a large volume. Without the numbers before and after, a percentage cannot be judged.
• Links cannot simply be credited to me. Mentions in trade media can also come from the studio’s own PR. I have no list to check that against.
• My description is not an audit. The starting situation and the phases are my own description after the fact. I do not have the documents from then.
• This is a snapshot. What I say about the client was checked on 30 October 2026.

What next

Status on 30 October 2026:

• There is no source for result figures from this project.
• The period of the work is open.
• A figure only returns to this page when I can take it from an export or client report, with a period and a source.

Further reading

• Riding Muse: a safari site rebuilt to convert
• Technical SEO audit: what Google sees and you don’t
• Authority link building: a senior SEO’s playbook
• SEO services for small and mid-sized businesses
• About: SEO and GEO specialist Mohamed Sahardid